Posted Aug 01, 2007 at 03:22AM by Sally B. Listed in: News, Deals Tags: Microsoft, Circuit City, Wal-Mart, Michael Pachter
Ó

Toys R Us ad - Image 1We've all seen the Wal-Mart and Toys R Us flyers indicating the US$ 50 price cut, but we didn't get a clear confirmation of the good news back then. But here it is, proof that the price cut exists, and more.

The Xbox Pro SKU will get the US$ 50 price cut as advertised in the flyers (US$ 349.99), and the good bit is that the Core and the Elite SKUs will be treated to a discount as well. US$ 20 will be taken off of the Core's current price, bringing it down to only US$ 279.99, while the Elite will get $US 30 slashed from its price tag, making its MSRP US$ 449.99.

Wedbush Morgan's Michael Pachter said that the price cut "speaks volumes about the cost of production," adding that Microsoft was break-even with the discount on the Pro SKU, with the production costs probably amounting to US$ 325.

The price changes will be applied on August 12, with Circuit City bundling Rockstar's Table Tennis for the Pro SKUs. When asked about the price changes, Microsoft declined to comment.


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7 Comments


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   by FIRST (Unregistered) - 2007-08-01
 » FIRST^^

OWNED

but anyways yeah this looks great! im going to pick one up soon


   Re: erwer e (Unregistered) - 2007-08-01
 » ELite is a great price

Me to, getting the Elite, and with a 3 year no worrys warranty its an excellent deal.. and with MS now offering downloading HD movies straight to HD at a cheaper price than hiring it and without even having to go out and get it, who needs hddvd or bluray not me...

   Re: zeromatrix (Unregistered) - 2007-08-01
 » ...

Thats a smart move by MS. And the $50 dont make me feel so screwed over as the $100 so im cool with that
   by Advertising -
   by jeff (Unregistered) - 2007-08-01
 » GGGRrrrrrrrrrrrrrreeeeeeeaaaaattt

Thats great im goin to go pick up an elite it the best one.Plus the black finish and 120GB hard drive is great.

   by YES! (Unregistered) - 2007-08-02
 » do it!

once they do im gonna buy an xbox 360 premium baby!

   by chaosnstride (Unregistered) - 2007-08-02
 » my 2 cents

20, 30 and 50 dollar cuts ? Not really that great of a deal, but it is something. Also, is this price cut even by MS ? Seems like it's just the retailers slashing their prices on the excess of 360s in stock. Another interesting thing on this article, 'adding that Microsoft was break-even with the discount on the Pro SKU, with the production costs probably amounting to US$ 325.' So, retailers selling at $350, they're only making a $25 dollar profit per system? Yea...bull***** on that. Anyone in electronics knows there's a massive mark-up on game consoles, tvs, etc. If anything, it all seems like a plan by these companies to stimulate competition between the ps3 and 360, since the ps3 price break doesn't help 360 sales any. Eh either way I guess it's good for us consumers.


   Re: ... (Unregistered) - 2007-08-08
 » ...

The 20/50/20 price drop is to cut back on losses while still giving the majority of buyers a price cut.

And the PS3 will only have the 80GB $599 model.


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