Activision has announced that it will delay the November release of Bizarre Creations'  next highly anticipated racing title, Blur ( Xbox 360, PS3 and PC), until 2010. The company said in a statement that it will be moving the games release date from 2009 to give the development team more time to enhance the game's innovative and distinctive online multiplayer gameplay.

Activision has revealed that they are planning to release two map packs as DLC for Modern Warfare 2 (Xbox 360, PS3, and PC), which has yet to be launched on November 10. Is anyone surprised by this? I didn't think so. More after the jump.

Activision Publishing CEO Mike Griffith has revealed that they have now set their sights on breaking into the action genre with a brand new IP. Details about the IP are still scarce, but Griffith did share with Develop why Activision, which has become decidedly restrictive when it comes to new IP, made the decision. I bet you guys can guess why.

Finally, Guitar Hero III: Legends of Rock (Xbox 360, Wii, PC, PlayStation 3) broke past the US$ 1Billion sales mark, and in the process became the first single game ever to sell that much, since its launch in 200. This was confirmed by Activision's CEO, Mike Griffith, at the CES keynote in Las Vegas on Friday.

The rivalry continues. Nintendo's Wii may be top of the charts, but Activision CEO Mike Griffith expects the PS3 to see more growth than the Xbox 360 in the Western Hemisphere during 2008. More in the full article.

The bubble still hasn't burst for Activision's Guitar Hero franchise, and so the company's still doing what it can to satisfy what Activision president Mike Griffith calls the consumer's "insatiable appetite" for more by trademarking what looks to be another Guitar Hero title: Guitar Hero Modern Hits.

According to Activision Publishing CEO Mike Griffith, here will be an increased focus on downloadable content in Call of Duty: World at War (PS3, Xbox 360, PC, Wii, DS). To further "increase online monetization", Activision is also planning premium content like the "Day One Advantage" promo. More in the full article.

Those of you disappointed with Infinity Ward for giving the development rights for the next Call of Duty title to Treyarch, wipe those tears away. Activision Publishing CEO Mike Griffith recently confirmed that Infinity Ward will be returning to the franchise next year in Call of Duty 6. More details regarding this in our full article.

In the video game industry, it's important not to rest on one's laurels. Activision probably knows this. In spite of the fact that its Q4 and fiscal year 2008 financial reports have shown encouraging results, the company is already planning its next ventures in the near future. This was evident in the company's recent conference call. More lucrative news follows after the jump.

In order to extend its success to 2008, Activision has several plans and a healthy line-up of games. Among its steps to make more money is innovating with Tony Hawk's Pro Skater to compete against Electronic Arts' successful Skate. Learn more about this at the full article.