The London Games Festival is set to return for its fourth consecutive run this year beginning on October 24th, 2009. Lead organizer ELSPA has revealed the details of the event, promising "something for everyone." And by everyone, they do mean EVERYONE. Even your parents.

Neil Thompson, Microsoft's regional director of Xbox in the UK, has emphasized the need for the videogame industry to impress upon parents that consoles and videogames have grown far beyond what they were in the past.

Dare not cheat the system, for the arms of the law are long -- and can get all your money away, leaving you bankrupt. This is what publishers out there should be warned of. The ELSPA is serious with their business, and you bet you'll get fined big time if you lie to PEGI.

Pan European Game Information (PEGI) has found a new ally in Toine Manders, a member of the European Parliament's Committee. According to videogaming247, the politician has recommended that Europe should universally adopt PEGI's rating system.

Just like nagging parents, we never seem to run short on getting reminders to check on game ratings before we purchase titles. With the holidays in sight, the ELSPA (Entertainment Leisure & Software Publishers Association) urges parents to check PEGI (Pan European Game Information) ratings to protect their kids from harmful content. More in the full article.

Could it be that we're finally close to a decision on which ratings system should govern the UK game industry? The Byron Review consultation period ended yesterday if you've been following the news. So what's the early word from the participants? Find out in the full article.

The British Board of Film Classification (BBFC) is threatening to sue the Entertainment and Leisure Software Publishers Association (ELSPA) for copying their current rating board for the classification of videogames. The new system proposed by the ELSPA is supposed to give parents a quick and easy reference on the appropriateness of a particular video game though a series of colored symbols.

The ELSPA-BBFC battle rages on. After getting hammered once again by the Entertainment & Leisure Software Publishers Association (ELSPA), the British Board of Film Classification (BBFC) has fired back and announced that it "rejects ELSPA's claims".

And the war against BBFC wages on. Are they really fit to rate video games, considering their system is built on movie ratings? ELSPA boss Paul Jackson spells things out for everyone: he says the BBFC isn't fit to rate video games anymore, and that PEGI would do a better job at it.

The vice president of Electronic Arts' Jeff Brown said some pretty strong words regarding Activision and Vivendi's decision to leave the Entertainment Software Association (ESA). He also reaffirmed EA's loyalty to the ESA and said that this year's E3 will most likely be successful. To find out more, head on over to the full article.